Thursday, August 12, 2010

Are you preventing your home from Selling?

You come home after a hard day of work. Dinner is ready and the kids are playing in the living room. After taking a shower you get ready for bed and quickly fall asleep. You wake up late and both you and your wife rush to get the kids ready for school. You finally get the kids to school and you are now headed to work when you get a call from you realtor. She says “HEY...I have some strong buyers with me and where headed to your home right now to see it. I think there really going to love it.” The first thought in your head is the 50 toys in the middle of the living room, the dirty dishes, the clothes littered through the home...etc. And well ….to make a long story short, the buyers decides that your home isn’t right for them.



This is a very common mistake that sellers make. The home is staged beautifully for the first week or during an open house, but sooner or later the house begins to look like…well like someone is living there. Believe it or not but, it is extremely hard for a family to constantly keep their home at a 5 star hotel clean level at all times but, it is IMPERATIVE that you do. When buyers walk into your home they envision what the property can be for them and that’s pretty hard for them when they see your kitchen littered with last nights leftovers.


Another SUPER common mistake sellers make is attaching there emotions to the sale. Now I understand how selling your home can be a bitter, sweet moment, but when a buyer is putting an offer on your home, the last thing they care about is your emotions. (Well it’s True) Once again, when a buyer is looking to purchase your property, their vision is of what the property can be for them. The agent is responsible for identifying and selling the strengths of the property to enable the buyers to envision themselves living in your home. But when push comes to shove, some sellers go through “SELLERS REMORSE”. They are not ready to leave the home filled with 25 years of memories and love. So what do they do? They make excuses on why they can’t accept “THAT” offer. But by you refusing the buyers ridiculously low offer, you then closes the door and that ends the conversation. Instead, make sure your emotions are not involved and that you base your decision on what you need instead of what you want. You can also respond with a counter offer, at or very near to your asking price. This signals to the buyer that you are interested in working with them. Once this process begins the buyer is now in the thought process of getting the object of his desire. Another benefit of this is that even though you have not accepted the offer, the property is effectively under “negotiation”. What this does is it heightens the sense of urgency for any other potential buyer and with a right to first refusal, means that you could easily accept a better offer.


At the end of the day you have to remove emotions from the sale or you’ll get exactly what you truly want instead of what you truly NEED.


Go to www.shanellrobinson.lnf.com to view new homes in your area, and so MUCH more.



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